Do Open Houses Still Work in Minnesota in 2025?

If you’re planning to sell your home in 2025, chances are you’ve asked the question:
“Do open houses still work?”


Or maybe you're thinking: "Aren’t they just for curious neighbors and people looking for free cookies?"

It’s a fair question—and one we hear all the time from Minnesota sellers.

Let’s break down what’s actually happening in today’s real estate market when it comes to open houses, and whether they’re still worth your time.

🎯 The Real Purpose of an Open House (Spoiler: It's Not Always About the Cookies)

Open houses aren’t just about immediate sales. While some buyers do walk in and fall in love (it happens more than you think), open houses in 2025 serve a broader purpose:

  • Drive urgency: The more interest a home gets, the more pressure serious buyers feel to act fast.

  • Boost exposure: Even if a buyer doesn’t make an offer that day, they often circle back—especially after seeing competition.

  • Give agents leverage: A busy open house helps your agent position your property as a hot listing.

In fact, one of our recent sellers in Blaine, MN received $10,000 over asking—largely due to momentum created by a packed open house weekend.

✅ What’s Different in 2025?

The Minnesota market in 2025 looks a little different than in previous years. Here's how that affects open houses:

  • Buyers are more cautious, but still highly motivated.

  • Inventory is rising, so your home needs to stand out.

  • Interest rates remain higher, so every competitive edge matters.

Open houses are still one of the most effective ways to capture attention quickly—especially in Twin Cities suburbs where buyers often make decisions based on how a home feels in person.

🏡 Should YOU Host One?

Here’s when we recommend an open house in 2025:

  • Your home is in a high-traffic or desirable area (think Blaine, Shoreview, Forest Lake, White Bear Lake).

  • You’ve got great staging and professional photography—so you can carry the energy online.

  • You want to generate multiple offers or drive weekend buzz.

If your home fits this profile, yes, an open house could absolutely move the needle—and help you sell faster or for more.

📞 Thinking About Selling in 2025?

Text us anytime at 651-982-1725 to talk strategy—or get answers about selling in your specific neighborhood.

💡 Pro Tip: Open Houses Work Best When...

  • Your agent markets it well in advance

  • You pair it with online ads and video walkthroughs

  • Your home is clean, staged, and priced right

When done right, open houses aren't just busy—they're strategic.


Final Thoughts

Yes, open houses still work in 2025—especially in Minnesota’s competitive suburban markets. But like everything else in real estate, it’s about how you do it, not just whether you do it.

Want to know if an open house is right for your home?

Let’s chat ➡️ https://leonhardtteam.com/moving-in-minnesota-or-wisconsin

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